beingAI® unveils Una: The world’s first AI Environment Champion

Una redefines a new genre of AI characters and AI-powered storytelling to elevate human connection and social impact

FOSTER CITY, CALIFORNIA, May 19, 2025 – beingAI, a company that creates AI beings® and AI-powered experiences to elevate living, learning, wellbeing, announces the launch of Una, the world’s first AI Environment Champion. Una is created for the United Nations Development Programme (UNDP) Asia Pacific, in partnership with Base Creative Consultants.

Una is part of the Pacific Green Transformation Project, an initiative supported by the Government of Japan to advance renewable energy and climate resilience in Papua New Guinea, Samoa, Timor-Leste, and Vanuatu. Una’s purpose is to call for people to make conscious choices to promote sustainability and shared responsibility for the planet. 

Una represents is a transformative approach to storytelling enabled by AI:

  • New film genre: Una’s narrative captures her real journey across the Pacific Islands to meet people in local communities, blending live action, animation, and documentary storytelling into a novel, immersive experience.
  • AI-powered transmedia storytelling:  Una is an embodied 3D character that can interact in real time with people on her web platform or as a holographic presence.  She is not just telling a story, she is part of it, learning as she engages with people in real life.

“Una marks a significant step in our vision to create AI beings that learn and grow alongside us,” said Jeanne Lim, CEO and Founder of beingAI. “At beingAI, we believe the future of AI lies not in replacing humans, but in guiding us toward wiser choices so we can become our best selves.”

Una joins beingAI’s growing universe of AI beings®, which includes Zbee, an AI being dedicated to promoting positive human-AI engagement., and Emi Jido, the first AI ordained in the Buddhist tradition designed to augment human wisdom. These characters reflect beingAI’s pioneering role at the intersection of technology and purpose-driven philosophy.

“Una and Zbee are central to beingAI’s mission to inspire and engage through storytelling, entertainment, and real-time interactive learning,” says Lee Chapman, co-founder of beingAI.

Una’s storytelling journey will unfold through:

  • A documentary-style video series capturing her travels across the Pacific Islands.
  • Real-time conversations through her dedicated web platform.
  • Holographic stage appearances and activations at events.

Curious how she got hired as UNDP APAC’s Environment Champion? Check out the video here.

Talk with Una at www.unahere.com and follow her on social media at #UnaHere #GreenTransformation #WhatCanYouDo #NeverGiveUp #UnaBeing